Race To The Plate: Mid Season Review

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The Race to the Plate initiative is in full swing as summer is heating up. So far this season, the Missouri Beef Industry Council, Midwest Dairy, and the Missouri Soybean Merchandising Council have hosted Farmers in Ford Plaza activities. This opportunity allows interactions with game attendees to educate and inform about Missouri agriculture. We are looking forward to upcoming games featuring the Missouri Corn Merchandising Council, Missouri Farmers Care/Ag Education on the Move, and Missouri Pork.

The Race to the Plate initiative is a comprehensive campaign that also includes extensive communication efforts. These efforts include radio messaging, print advertisements, in-stadium videos, and social media content. We are excited to partner with the St. Louis Cardinals organization to bring agriculture to their loyal fanbase.

Check out these Farmers In Ford Plaza interactions and Fredbird farm visits from this season so far!